The patriotic color scheme, the illustrations (some photos and some drawings), and the way the text is formatted with lots of headings and captions, all serve to make the book visually appealing and non-intimidating.  The tone of the text is chatty and conversational, which helps to draw the reader in.  And the content of the book, focused as it is on the children and families who’ve lived in the White House, builds a connection between young readers and history.  Rather than being organized chronologically, it is organized around themes such as what it’s like to always live in the spotlight, what the house itself was like, and what were some of the perks and problems that came along with living in the white house.  Appendices in the back put the presidents and first ladies into chronological order and tell snippets of what happened to White House Kids after they left the White House.  It’s informative, approachable, and interesting.